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ShortMetraje Identity

Logo and Identity design for New York based Spanish film festival, ShortMetraje.

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In 2001 I was asked to create an identity for a Spanish shorts film festival, which would be centered in NY.

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The festivals mission was to show works of young filmakers from Spain whose work was overshadowed by the older generation as well as misplaced in the work of Latin American filmakers.
The festival would be a corporate entity of its own with a brand that would be used in a variety of different communications pieces not just for signage/marketing; needed to reflect its Spanish arts background, as well as be future looking, without looking too youthful/clubby.

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